Quick hitter

Only time for a quickie today…  Came across an article on Japanese craft beer in the Daily Yomiuri while surfing a friends facebook site.  Give it a read.  

“Most craft breweries in Japan lack a true heart and soul and the beers show it. The industry needs to clear the deadwood and welcome a new batch of seedlings.” – Bryan Baird of Baird Brewing

I couldn’t agree more.

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5 thoughts on “Quick hitter

  1. He’s said that many a time.
    Easy thing to say. Hard ting to do.
    Which companies would you give the chop to and which would stay?
    Shuld we have a consumer choice on which ones get to stay?
    some of the good beers but badly managed comanies may finish but bad beers but well greased companies survive. Is that jsutice? Am I drunk?
    Yes, to the latter at least.

  2. Capa

    I think as a consumer we have every right in the world to decide on which ones stay and which ones go. We vote with our spending practices. The lesser breweries will die off or improve their offerings. I think it’s starting to work, too. In the last year I’ve been pleasantly surprised with good beers from previously mediocre breweries.

  3. There are some exeptions, though. Breweries with an umbrella organisation that offers funding regardless of performance. Those guys don’t seem to have to evolve, under the protection on guaranteed funds.
    Yes, I think the overall quality and certainly selection of craft beer in Japan is improving. Hopefully in the future, prices may come down without affecting quality and everyone (not just current craft beer drinkers) may feel more inclined to partake of these wonderful brews.
    The future holds promise. Looking forward to some fine beer ahead!

  4. This could be the Japanese equivalent of when Paul Shipman gave a speech at a craft brewing conference in 1997 uttering that some breweries, especially those engaging in “contract brewing“, needed to quit.
    The furor was due to the timing. His brewery, Redhook, had a business arrangement with Anheuser-Busch, through which A-B would handle much of its distribution, as well as invest in the corporation.

    My philosophy is thus: A closed brewery cannot brew a superb beer.

    In “The Great Beer Trek”, Stephen Morris put it this way: “The nicest people in the world can brew the most awful beer. Conversely, good beer can be made by bastards.”

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